Lindt fans are afraid to eat new twist on iconic chocolate bunny (2024)

Calling all Lindt fans! The master chocolatiers have just revealed a special new product, and it’s a twist on their most iconic item.

We’re talking, of course, about the Gold Bunny, that’s a must-have at Easter time with its shiny wrapper and adorable little bell tied with a red ribbon.

Fans of the chocolate rabbit can now enjoy the product in a completely different form, as a Lindt Gold Bunny Chocolate bar has been launched.

The product is split into six sections that can be snapped off, with cute scenes featuring the Lindt Bunny on each piece of chocolate. It’s perfect for sharing, or simply indulging all on your own — we won’t judge.

Lindt UK shared the announcement on Instagram, writing: ‘Indulge in the enchantment of our iconic Gold Bunny, now in a luxurious milk chocolate bar featuring exquisite detailing and a charming embossed Spring design, crafted with the original Gold Bunny chocolate.

‘Find them at Lindt Chocolate Shops, online and at partner retailers.’

The Lindt Gold Bunny was first launched by the Swiss company in 1952 and was created by Rodolphe Lindt. It became an instant hit in Germany, before making its way over to the UK in the 1990s.

Since then the Bunny has had a few minor tweaks over the years, with different packaging and ribbon options being added, plus different sizes being released.

But this will be one of the most exciting changes to the range, and as such it’s no wonder chocolate lovers are already going wild over it.

Replying on a post on the @uknewestfoods account, @chocolate_momentsuk said: ‘Such a pretty bar!!’

While @danithedelaney87 commented: ‘Oh my god.’ And @zozo_marshall claimed they’d spotted the sweet treat in Asda for £3. Others have found it in Tesco and Sainsbury’s.

Are you excited about the new Lindt Gold Bunny Chocolate bar?Comment Now

Similarly, over on Facebook in the Snack Reviews group Taighlor Jay proclaimed: ‘I need moreee. They’re amazing.’ And on NewFoodsUK Belinda Smith claimed they ‘look delicious’.

Sarah O’Gorman added: ‘I’ve had four in the past week, wish I’d never spotted them now, too nice.’

Others branded it ‘gorgeous’ and ‘cute’ and thought it was too pretty to eat.Karolina Aiken asking: ‘How can we eat this artistic creation.’

And if this chocolate news wasn’t enough, shoppers were also excited by the news that the KitKat Chunky White with Lotus Biscoff has recently returned to supermarket shelves.

The rare KitKat Chunky flavour is back in Tesco stores across the nation, for the next 12 weeks.

But don’t despair just yet – as it will finally launch in stores nationwide later this year.

Nestlé’s sweet treat, which first debuted last year, combines the signature chunky KitKat wafer with Lotus Biscoff caramelised biscuit crumb, and the whole thing is enveloped in a layer of white chocolate. Sounds pretty dreamy, right?

This isn’t the only treat Nestlé has in store for shoppers.As well as the return of the Biscoff bar, a new addition has also been introduced to the KitKat 4 Finger range, the KitKat 4 Finger White.

Available now, the smooth and creamy treat is on sale nationwide and will be available to buy until the end of 2024.

But some fans might be disappointed by its launch, as the limited-edition product is replacing the delicious KitKat 4 Finger Caramel, which was released in 2023.

Nestlé has also caused upset today after announcing that not one but two iconic products are being discontinued.

Breakaway bars and Yorkie Biscuit Bars are both getting axed in March 2024, despite being lunch box staples for many.

First launched in 1970 by Rowntree Mackintosh, Breakaway has been around for 54 years, and has been under the Nestlé umbrella since 1988, when they acquired the brand.

The biscuit bar is described as a tasty combination of crisp biscuit and smooth chocolate, made with 100% wholemeal, oat and coconut flavours to give it a unique flavour and texture.

According to Nestlé, a decline in sales is the reason for the products getting the boot.

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Get in touch by emailing MetroLifestyleTeam@Metro.co.uk.

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Lindt fans are afraid to eat new twist on iconic chocolate bunny (2024)

FAQs

What part of the chocolate bunny do 75% of people eat first? ›

The National Confectioners Association conducted a survey and the results say 78% of consumers eat the ears first while 17% of people eat the chocolate bunnies' feet first. 5% of consumers eat the tail first.

What is the story of the Lindt bunny? ›

It all began with a Little Girl and a Bunny...

For days, she was heartbroken. Her father thought long and hard how he could cheer her up before alighting on the perfect idea. He decided to craft a bunny so she could always find her little friend: the Lindt GOLD BUNNY was born.

Did Lindt win the chocolate bunny battle in Swiss court? ›

A Munich court has banned a confectionary maker from producing a range of chocolate bunnies that infringe on the patent rights of Swiss company Lindt & Sprüngli.

How old is the Lindt GOLD BUNNY? ›

Lindt's first GOLD BUNNY was created in 1952.

What part of the chocolate bunny do you eat first? ›

While most bunny eaters like to start with the ears first, there are those amongst us who will munch into chocolate any way we can.

What is the first body part people eat from a chocolate bunny? ›

It notes that an online survey of more than 28,000 Americans reveals that 59 percent of us eat the ears first. About 4 percent start at the other end with the feet or tail, while 33 percent are indiscriminate nibblers — meaning, they have no preference where they start, as long as their teeth meet chocolate.

Is Lindt being sued? ›

STRATHAM — A Nevada resident is suing Lindt & Sprüngli USA for more than $5 million claiming the company used “deceptive and misleading business practices” for failing to list trace levels of lead and cadmium on the labels of dark chocolate bars.

Is Lindt still Swiss? ›

Despite its global growth, Lindt & Sprüngli remains Swiss in its roots – in fact, the Swiss remain the biggest champions with each citizen consuming on average one Lindor truffle a day.

Why is Lindt so special? ›

The Roasting Process: The Art of Creating the Perfect Aroma

The actual bean mix in each case is a closely guarded manufacturing secret, as the expert blending of the flavors of the individual bean varieties from different regions is what gives Lindt chocolate its special taste.

Is Lindt bunny vegan? ›

Those who follow a vegan or dairy-free diet need not miss out on this Easter favourite. Our decadent Dark Chocolate GOLD BUNNY is made using the finest Swiss dark chocolate with a minimum of 60% cocoa solids - and no dairy products - making it the perfect choice for fans of rich and intense Easter treats.

Does Hershey own Lindt? ›

Beyond its namesake chocolates, Hershey also owns many well-known candy bar brands. This Switzerland-based company is known for premium chocolates Lindt, Ghirardelli, and Russell Stover.

What is Lindt legal name? ›

Chocoladefabriken Lindt & Sprüngli AG, doing business as Lindt, is a Swiss chocolatier and confectionery company founded in 1845 and known for its chocolate truffles and chocolate bars, among other sweets.

What part of a chocolate bunny do most Americans bite off? ›

What part of the chocolate bunny do you eat first? According to popsugar.com, 76 percent of Americans bite off the ears first. Only 5 percent eat the feet first and 4 percent eat the tail first.

When it comes to eating chocolate bunnies What do 76% of people eat first? ›

76% of people eat the ears of a chocolate bunny first.

What percentage of Americans eat the ears first on a chocolate bunny? ›

The National Confectioners Association asked and Americans answered: most consumers say they eat the ears first (78%), while some signaled they eat chocolate bunnies' feet first (17%) or tail first (5%).

How do most people eat a chocolate bunny? ›

The National Confectioners Association says the ears. Three out of every four people begin devouring the bunny's ears first, that's what the website WalletHub found, 78% of those responded to a survey prefer the ears. 11 percent went for the feet and the remaining 11 percent went for the tail first.

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